Mexican Real Estate Company Grupo Murano Plans to Build $10 Billion Bitcoin Treasury in Five Years

Mars Finance News, on July 22, according to Bitcoin Magazine, Grupo Murano, a Mexico-based real estate company with a market value of $1 billion, is launching a strategy to "integrate Bit into operations", aiming to optimize its financial situation by shifting from a traditional heavy-asset model to a Bit-centered financial management model. The company manages hotels under brands like Hyatt and Mondrian, as well as residential and commercial properties in cities such as Cancun and Mexico City, and plans to convert assets into Bit through refinancing and sale-leaseback. This approach can reduce debt and equity on the balance sheet while maintaining operational control. Murano's goal is to build a Bit treasury worth $10 billion within five years. Murano also plans to accept Bit payments in all its hotels and will explore opportunities to host Bit conferences at its hotels. The company's focus remains on high-profit development projects, allocating 20-30% of its business to real estate and 70-80% to Bit holdings.