Author: 0xresearch
Recently, among friends launching tokens on Solana, fewer are mentioning Pump.fun and instead talking about a new name - LetsBONK.fun.
Some say Pump.fun has been dethroned, and this is the new king.
What exactly happened? Why are community users quietly changing their preferences?
We'll tell you the story of this "platform shift" in simple language.
Pump.fun: From Former Overlord to Being Caught in Public Opinion Whirlpool
Over the past year, Pump.fun was the hottest MEME token launch platform on Solana.
It was simple to operate, requiring just a few steps to launch your own token, attracting a wave of creators and speculators.
It could list over 10,000 meme projects in a single day, earning abundantly.
But problems gradually emerged:
The platform earned a lot of money, with cumulative revenue exceeding $700 million in over a year
User returns were minimal, with data showing less than 5% of users earning over $1,000
The platform did not support project growth or contribute anything to the community or ecosystem
Finally, it announced plans to launch a platform token, with a valuation of up to $4 billion!
In short: The platform earned a lot, while users became mere "supporting tools".
Image: Pump.Fun related addresses selling 112,000 SOL again, approximately $16.89 million
LetsBONK.fun: Not Here to Compete, But to "Co-build"
In April 2025, the token launch platform LetsBONK.fun, led by the BONK meme coin community, went online.
From the start, it was eye-catching:
- On its first day, 800,000 people participated, with 2,700 tokens launched
- Trading volume exceeded $300 million within 24 hours
- Over 180,000 tokens have been issued through the platform so far, far surpassing similar platforms
The biggest difference is that the platform does not harvest from everyone but feeds income back to the ecosystem.
A truly "co-building platform": How is income distributed?
Let's look at the on-chain distribution data from July 7, 2025 (total revenue 68,768 SOL):
Mutual Achievement of Platform and Meme: LetsBONK.fun Provides Real Financial Support
The LetsBONK.fun platform not only supports project launches but also financially supports them.
Taking $USELESS as an example:
The platform directly purchased $USELESS from the market, establishing a project Treasury
And using these assets to help it apply for listing on first-tier exchanges
Statistics show over $600,000 has been invested in this effort
In the meme world, such support is almost unprecedented.
Pump.fun made money from a hot community without leaving any resources for projects; while Bonk.fun pushes projects to a bigger stage with real money.
It can be said that LetsBONK.fun did what Pump.fun never did, and users are voting with their feet.
A set of latest data tells it all:
As of July 2025:
- LetsBONK.fun's token issuance is 15,600, officially surpassing Pump.fun's 11,500
- LetsBONK market share is 51%, with Pump.fun dropping to 39.9%
- Leading in popular project numbers, active users, and daily trading volume
These are not simply achieved through "hype", but represent a new generation of token launch models integrated with community, functionality, and narrative.
So, why did users choose LetsBONK.fun?
Because it conveys a signal:
- You are not a leek, but a co-builder
- Projects are not for harvesting, but for growing
- Participation is not "dreaming", but "doing"
This is why so many people are rushing into this platform, not just to launch a token, but to create a space where they can "play long and go deep".
